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The Contextual Journal

Shadow

Nov'22·Andrés Auchterlonie·3 MIN

What a cookieless future really means for marketers in 2023?

Contextual Targeting

What a cookieless future really means for marketers in 2023?

Nov'22·Jordi Capdevila·3 MIN

Benefits of Implementing Programmatic OOH Advertising in Your Business

Contextual Targeting

Benefits of Implementing Programmatic OOH Advertising in Your Business

Nov'22·Andrés Auchterlonie·2 MIN

Top reasons why brands are relying on contextual advertising

Contextual Targeting

Top reasons why brands are relying on contextual advertising
Here’s how brands are winning consumer trust with contextual advertising

Sep'22·Andrés Auchterlonie

Here’s how brands are winning consumer trust with contextual advertising

Contextual targeting on OTTs - a new opportunity

Aug'22·Andrés Auchterlonie

Contextual targeting on OTTs - a new opportunity

Contextual Targeting

Latest research throws new light on contexts and their impact on consumer perception

Aug'22·Andrés Auchterlonie

Latest research throws new light on contexts and their impact on consumer perception

Contextual Targeting

Attention: A Metric That Needs Marketers´ Attention

Jul'22·Andrés Auchterlonie

Attention: A Metric That Needs Marketers´ Attention

Contextual Targeting

The secret to ensuring Brand Safety: Avoid these 3 common risks

Jul'22·Andrés Auchterlonie

The secret to ensuring Brand Safety: Avoid these 3 common risks

Brand Suitability

Advertiser’s guide to being CCPA compliant

Jun'22·Andrés Auchterlonie

Advertiser’s guide to being CCPA compliant

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