Blog

The Contextual Journal

Shadow

Jun'24·Andrés Auchterlonie·4 MIN

The evolution of brand safety vs brand suitability​ and the need for context

Brand Safety & Brand Suitability

The evolution of brand safety vs brand suitability​ and the need for context

Mar'24·Mike Villalobos·3 MIN

Winning brand safety in today’s evolving CTV advertising landscape

CTV

Winning brand safety in today’s evolving CTV advertising landscape

Mar'24·Andrés Auchterlonie·3 MIN

Why brand safety and suitability are non-negotiable in today’s digital-first landscape?

Brand Safety & Brand Suitability

Why brand safety and suitability are non-negotiable in today’s digital-first landscape?

Author

Brian Gleason 

Chief Executive Officer, Seedtag

brian gleason author blog

As CEO of Seedtag, Brian Gleason drives the company’s global expansion and the evolution of its Neuro-Contextual AI across CTV and the open web. With more than 25 years of experience scaling media and technology businesses, he has held senior leadership positions at Criteo and GroupM, including serving as Global CEO of Xaxis and [m]PLATFORM.

 

Recognized throughout his career for driving innovation and building high-growth organizations, Gleason brings a proven track record of transforming advertising through technology, data, and creativity. At Seedtag, he applies this expertise to advance the company’s privacy-first approach and help brands forge deeper connections with audiences through interest, emotion, and intent.

Blogs