Blog

The Contextual Journal

Shadow

Jun'24·Andrés Auchterlonie·4 MIN

The evolution of brand safety vs brand suitability​ and the need for context

Brand Safety & Brand Suitability

The evolution of brand safety vs brand suitability​ and the need for context

Mar'24·Mike Villalobos·3 MIN

Winning brand safety in today’s evolving CTV advertising landscape

CTV

Winning brand safety in today’s evolving CTV advertising landscape

Mar'24·Andrés Auchterlonie·3 MIN

Why brand safety and suitability are non-negotiable in today’s digital-first landscape?

Brand Safety & Brand Suitability

Why brand safety and suitability are non-negotiable in today’s digital-first landscape?

Author

Jon Wallett 

VP, East Coast Sales

Jon Wallett - Blog Author

Jon Wallett is the VP of Sales, East Coast, at Seedtag. He brings nearly two decades of driving digital innovation across programmatic, AI, and privacy-first solutions. Having held senior roles at companies like Teads, Wunderkind, and AdColony, he has built a career on turning big ideas into measurable impact. At Seedtag, Jon is recognized for his high-energy leadership and sharp strategic mind, helping shape the future of advertising from the inside out. He also hosts the AdTech Heroes podcast, where he explores the ideas, people, and breakthroughs redefining the industry.

Blogs