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The Contextual Journal

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Jul'24·Mike Villalobos·2 MIN

Cannes Lions 2024: Key industry insights live from the Seedtag HQ

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Cannes Lions 2024: Key industry insights live from the Seedtag HQ

Jan'70·Mike Villalobos·2 MIN

How to measure CTV effectiveness and the KPIs

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How to measure CTV effectiveness and the KPIs

Apr'24·Mike Villalobos·3 MIN

Choosing the right CTV partner: Tips for advertisers

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Choosing the right CTV partner: Tips for advertisers

Author

Mike Villalobos

VP of Strategy and Partnerships

Jordi - blog (4)

 

 

Mike serves as Vice President of Strategy, North America at Seedtag, the global leader in Contextual Advertising. In his role, Mike is dedicated to driving client value and scaling Seedtag's business across the U.S. With a robust background in sales leadership, product building, and operational excellence, he ensures that Seedtag remains at the forefront of innovation in the advertising industry. Mike joined Seedtag in October 2022, bringing with him a wealth of experience from his previous role as Senior Director and General Manager of the Global Video Business at PubMatic, where he led the charge in expanding the company's video advertising solutions. An entrepreneur at heart and a sales leader by trade, Mike is passionate about scaling businesses, solving complex problems, and fostering exponential growth through scalable strategies. His commitment to continuous learning and collaboration has been a cornerstone of his career, whether working directly with clients or leading dynamic teams.

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