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The Contextual Journal

Shadow

Nov'23·Jordi Capdevila·3 MIN

What does the cookieless future mean for brands?

Privacy First

What does the cookieless future mean for brands?

Nov'23·Andrés Auchterlonie·3 MIN

Uncovering Gen Z’s new ways of luxury

Uncovering Gen Z’s new ways of luxury

Oct'23·Jordi Capdevila·4 MIN

Contextual Audiences by Seedtag: Making AI-powered targeting capabilities a reality

Contextual Audiences by Seedtag: Making AI-powered targeting capabilities a reality
Context rules with attention

Aug'23·Jordi Capdevila

Context rules with attention

Attention Economy

Attention: A Metric That Needs Marketers´ Attention

Jul'22·Andrés Auchterlonie

Attention: A Metric That Needs Marketers´ Attention

Attention Economy

Why do brands need to worry about the attention they are driving?

Jun'22·Andrés Auchterlonie

Why do brands need to worry about the attention they are driving?

Attention Economy

The power of Contextual in the Attention Economy

Jan'22·Andrés Auchterlonie

The power of Contextual in the Attention Economy

Attention Economy