Blog

The Contextual Journal

Shadow

Apr'25·Jordi Capdevila·4 MIN

From Attention to Intention: Redefining Performance with Intent-Based Marketing

Contextual AI

From Attention to Intention: Redefining Performance with Intent-Based Marketing

Apr'25·Seedtag·5 MIN

How Are Sports Marketing Trends Shaping Brand Strategies in 2025?

Contextual Advertising & Contextual Targeting·Data Insights

How Are Sports Marketing Trends Shaping Brand Strategies in 2025?

Mar'25·The Pub Way Podcast·3 MIN

Lessons in Leadership From Seedtag’s International Women’s Month Panel

Publishers

Lessons in Leadership From Seedtag’s International Women’s Month Panel

Mar'25·Seedtag·4 MIN

How to Advertise on CTV: Streaming Into the Future for Brands and Publishers

CTV·Publishers

How to Advertise on CTV: Streaming Into the Future for Brands and Publishers

Mar'25·Seedtag·2 MIN

From Insights to Impact: Contextual Innovation at SXSW 2025

Contextual Advertising & Contextual Targeting

From Insights to Impact: Contextual Innovation at SXSW 2025

Mar'25·Andrés Auchterlonie·3 MIN

Rethinking Open Web vs Walled Gardens for Smarter Digital Advertising

Contextual Advertising & Contextual Targeting·Privacy First

Rethinking Open Web vs Walled Gardens for Smarter Digital Advertising

Mar'25·Seedtag·3 MIN

Off Court: ​​The March Madness Trends Brands Need to Watch

Contextual Advertising & Contextual Targeting·Data Insights

Off Court: ​​The March Madness Trends Brands Need to Watch

Feb'25·Andrés Auchterlonie·4 MIN

The Global Advertising Privacy Shift: What Privacy Regulations Will Bring in 2025

Privacy First

The Global Advertising Privacy Shift: What Privacy Regulations Will Bring in 2025
Benefits of implementing programmatic OOH advertising in your business

Nov'22·Jordi Capdevila

Benefits of implementing programmatic OOH advertising in your business

Contextual Advertising & Contextual Targeting

5 ways to ace advertising in the cookieless future

Oct'22·Jordi Capdevila

5 ways to ace advertising in the cookieless future

Contextual Advertising & Contextual Targeting

Brand safety and brand suitability -  are they different?

Oct'22·Andrés Auchterlonie

Brand safety and brand suitability -  are they different?

Contextual Advertising & Contextual Targeting

Understanding consumers’ perceptions of online advertising

Oct'22·Andrés Auchterlonie

Understanding consumers’ perceptions of online advertising

Contextual Advertising & Contextual Targeting

4 Ways You Can Use Contextual Advertising in the Food and Beverage industry

Sep'22·Andrés Auchterlonie

4 Ways You Can Use Contextual Advertising in the Food and Beverage industry

Contextual Advertising & Contextual Targeting

Overcoming OTT advertising challenges and acing ad strategy

Sep'22·Andrés Auchterlonie

Overcoming OTT advertising challenges and acing ad strategy

Contextual Advertising & Contextual Targeting

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