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The Contextual Journal

Shadow

Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Aug'25·Seedtag·3 MIN

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Contextual AI·Neuro-Contextual

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Jul'24·Andrés Auchterlonie·1 MIN

Back to School: The main areas of audience interest during the season

Back to School: The main areas of audience interest during the season

Aug'25·Jordi Capdevila·3 MIN

Why the oRTB Content Object is Key for Programmatic TV

CTV

Why the oRTB Content Object is Key for Programmatic TV

Aug'25·AdTech Heroes·5 MIN

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

AdTech

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

Jul'25·The Pub Way Podcast·4 MIN

Closing the CTV Measurement Gap: Data Quality & Performance Talks

CTV·Podcast·Publishers

Closing the CTV Measurement Gap: Data Quality & Performance Talks

May'25·Jordi Capdevila·4 MIN

Pushing the Boundaries of the AI Revolution in Advertising

Contextual AI

Pushing the Boundaries of the AI Revolution in Advertising

Apr'25·Jordi Capdevila·5 MIN

What is Agentic AI And How is Transforming Digital Advertising

Contextual AI

What is Agentic AI And How is Transforming Digital Advertising
How Independent Ad Agencies Are Harnessing The Power Of AI Advertising

Jun'24·Dave Otis

How Independent Ad Agencies Are Harnessing The Power Of AI Advertising

Contextual AI

How brands are reimagining advertising with AI-powered contextual targeting

Feb'24·Andrés Auchterlonie

How brands are reimagining advertising with AI-powered contextual targeting

Contextual AI

How is GenAI reshaping the ad tech landscape?

Sep'23·Andrés Auchterlonie

How is GenAI reshaping the ad tech landscape?

Contextual AI

How AI-powered contextual advertising will replace the third-party cookies

Apr'23·Jordi Capdevila

How AI-powered contextual advertising will replace the third-party cookies

Contextual AI

5 ways Contextual AI is redefining audience targeting

Jun'22·Andrés Auchterlonie

5 ways Contextual AI is redefining audience targeting

Contextual AI

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