Blog

The Contextual Journal

Shadow

Oct'25·Tina Iannacchino·4 MIN

How Publishers Can Use AI to Monetize Content and Audience Attention - AI for Publishers

Brand Safety & Brand Suitability·Contextual AI·US Publishers

How Publishers Can Use AI to Monetize Content and Audience Attention - AI for Publishers

Oct'25·Ameer Jabak·3 MIN

Consumer Trends in the Automotive Industry: What’s Driving Change

Data Insights·UK Insights

Consumer Trends in the Automotive Industry: What’s Driving Change

Sep'25·Seedtag Insights·4 MIN

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Data Insights·Neuro-Contextual·US Insights

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Sep'25·Jordi Capdevila·4 MIN

Neuro-Contextual Advertising: Winning Audiences Through Interests, Emotions and Intentions

Contextual AI·Neuro-Contextual

Neuro-Contextual Advertising: Winning Audiences Through Interests, Emotions and Intentions

Oct'25·Andrés Auchterlonie·5 MIN

How Streaming Viewers Broke the Old Rules of TV Measurement

CTV

How Streaming Viewers Broke the Old Rules of TV Measurement

Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Aug'25·Jordi Capdevila·3 MIN

Why the oRTB Content Object is Key for Programmatic TV

CTV

Why the oRTB Content Object is Key for Programmatic TV

Aug'25·AdTech Heroes·5 MIN

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

AdTech

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

Jul'25·The Pub Way Podcast·4 MIN

Closing the CTV Measurement Gap: Data Quality & Performance Talks

CTV·Podcast·Publishers

Closing the CTV Measurement Gap: Data Quality & Performance Talks
Consumer Trends: What’s Driving Shopping Fever This Season

Nov'25·Ameer Jabak

Consumer Trends: What’s Driving Shopping Fever This Season

Data Insights·UK Insights

Consumer Trends in the Automotive Industry: What’s Driving Change

Oct'25·Ameer Jabak

Consumer Trends in the Automotive Industry: What’s Driving Change

Data Insights·UK Insights

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Sep'25·Seedtag Insights

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Data Insights·Neuro-Contextual·US Insights

Back-to-School 2025: The Trends Shaping Audiences, Content, and Brand Strategies

Aug'25·Seedtag Insights

Back-to-School 2025: The Trends Shaping Audiences, Content, and Brand Strategies

Data Insights·US Insights

Contextual Summer Marketing Ideas: Connecting with Consumers in 2025

Jun'25·Seedtag Insights

Contextual Summer Marketing Ideas: Connecting with Consumers in 2025

Data Insights·US Insights

Revving Up Growth: Deep Audience Insights for Automotive Advertising Success

Jun'25·Ameer Jabak

Revving Up Growth: Deep Audience Insights for Automotive Advertising Success

Data Insights·UK Insights

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