Blog

The Contextual Journal

Oct'25·Tina Iannacchino·4 MIN

How Publishers Can Use AI to Monetize Content and Audience Attention - AI for Publishers

Brand Safety & Brand Suitability·Contextual AI·US Publishers

Oct'25·Ameer Jabak·3 MIN

Consumer Trends in the Automotive Industry: What’s Driving Change

Data Insights·UK Insights

Sep'25·Seedtag Insights·4 MIN

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Data Insights·Neuro-Contextual·US Insights

Sep'25·Jordi Capdevila·4 MIN

Neuro-Contextual Advertising: Winning Audiences Through Interests, Emotions and Intentions

Contextual AI·Neuro-Contextual

Oct'25·Andrés Auchterlonie·5 MIN

How Streaming Viewers Broke the Old Rules of TV Measurement

CTV

Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Aug'25·Jordi Capdevila·3 MIN

Why the oRTB Content Object is Key for Programmatic TV

CTV

Aug'25·AdTech Heroes·5 MIN

Brand Marketing vs Performance Marketing: Why Full-Funnel Collaboration Matters More Than Ever

AdTech

Jul'25·The Pub Way Podcast·4 MIN

Closing the CTV Measurement Gap: Data Quality & Performance Talks

CTV·Podcast·Publishers

All entries

May'23·Jordi Capdevila

How CPG brands can build an effective contextual advertising strategy

Contextual Advertising & Contextual Targeting

May'23·Jordi Capdevila

The evolution of audience targeting in the 21st century

Contextual Advertising & Contextual Targeting·Privacy First

May'23·Jordi Capdevila

Reasons to bake cookieless advertising into your media plan

Privacy First

Apr'23·Jordi Capdevila

How AI-powered contextual advertising will replace the third-party cookies

Contextual AI

Mar'23·Jordi Capdevila

How brands can succeed during uncertain times

Contextual Advertising & Contextual Targeting

Mar'23·Jordi Capdevila

How data privacy benefits both advertisers and consumers

Privacy First

Blog

How Publishers Can Use AI to Monetize Content and Audience Attention - AI for Publishers

Consumer Trends in the Automotive Industry: What’s Driving Change

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Neuro-Contextual Advertising: Winning Audiences Through Interests, Emotions and Intentions

How Streaming Viewers Broke the Old Rules of TV Measurement

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Why the oRTB Content Object is Key for Programmatic TV

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

Closing the CTV Measurement Gap: Data Quality & Performance Talks

All entries

How CPG brands can build an effective contextual advertising strategy

The evolution of audience targeting in the 21st century

Reasons to bake cookieless advertising into your media plan

How AI-powered contextual advertising will replace the third-party cookies

How brands can succeed during uncertain times

How data privacy benefits both advertisers and consumers

Brand Marketing vs Performance Marketing: Why Full-Funnel Collaboration Matters More Than Ever