Blog

The Contextual Journal

Shadow

Dec'25·Shari Munoz·4 MIN

How Neuromarketing Is Redefining Ad Relevance Today

Contextual AI·Neuro-Contextual·Research & Measurement

How Neuromarketing Is Redefining Ad Relevance Today

Dec'25·Ameer Jabak·5 MIN

What’s Powering Travel Marketing in 2026

Data Insights·UK Insights

What’s Powering Travel Marketing in 2026

Dec'25·Daniel Church·3 MIN

How to Measure Connected TV Ad Performance

Ad Performance·CTV

How to Measure Connected TV Ad Performance

Nov'25·Jordi Capdevila·5 MIN

How is Neuroscience Transforming the Digital Advertising Landscape

Contextual Advertising & Contextual Targeting·Contextual AI·Neuro-Contextual

How is Neuroscience Transforming the Digital Advertising Landscape

Nov'25·Jon Wallett·5 MIN

AI Agent Platforms and the Future of Agentic Commerce: Insights for Marketers

Agentic AI·Contextual AI·Neuro-Contextual

AI Agent Platforms and the Future of Agentic Commerce: Insights for Marketers

Nov'25·Seedtag Insights·5 MIN

Black Friday Advertising: How Brands Win the Shopping Season

Data Insights·US Insights

Black Friday Advertising: How Brands Win the Shopping Season

Oct'25·Tina Iannacchino·4 MIN

How Publishers Can Use AI to Monetize Content and Audience Attention - AI for Publishers

Brand Safety & Brand Suitability·Contextual AI·US Publishers

How Publishers Can Use AI to Monetize Content and Audience Attention - AI for Publishers

Oct'25·Ameer Jabak·3 MIN

Consumer Trends in the Automotive Industry: What’s Driving Change

Data Insights·UK Insights

Consumer Trends in the Automotive Industry: What’s Driving Change

Sep'25·Seedtag Insights·4 MIN

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Data Insights·Neuro-Contextual·US Insights

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Sep'25·Jordi Capdevila·4 MIN

Neuro-Contextual Advertising: Winning Audiences Through Interests, Emotions and Intentions

Contextual AI·Neuro-Contextual

Neuro-Contextual Advertising: Winning Audiences Through Interests, Emotions and Intentions

Oct'25·Andrés Auchterlonie·5 MIN

How Streaming Viewers Broke the Old Rules of TV Measurement

CTV

How Streaming Viewers Broke the Old Rules of TV Measurement

Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences
How Are Sports Marketing Trends Shaping Brand Strategies in 2025?

Apr'25·Seedtag Insights

How Are Sports Marketing Trends Shaping Brand Strategies in 2025?

Contextual Advertising & Contextual Targeting·Data Insights·US Insights

From Attention to Intention: Redefining Performance with Intent-Based Marketing

Apr'25·Jordi Capdevila

From Attention to Intention: Redefining Performance with Intent-Based Marketing

Contextual AI

Lessons in Leadership From Seedtag’s International Women’s Month Panel

Mar'25·The Pub Way Podcast

Lessons in Leadership From Seedtag’s International Women’s Month Panel

Podcast·Publishers

From Insights to Impact: Contextual Innovation at SXSW 2025

Mar'25·Seedtag

From Insights to Impact: Contextual Innovation at SXSW 2025

Contextual Advertising & Contextual Targeting

How to Advertise on CTV: Streaming Into the Future for Brands and Publishers

Mar'25·Seedtag

How to Advertise on CTV: Streaming Into the Future for Brands and Publishers

CTV·Publishers

Rethinking Open Web vs Walled Gardens for Smarter Digital Advertising

Mar'25·Andrés Auchterlonie

Rethinking Open Web vs Walled Gardens for Smarter Digital Advertising

Contextual Advertising & Contextual Targeting·Privacy First

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