Blog

The Contextual Journal

Oct'25·Tina Iannacchino·4 MIN

How Publishers Can Use AI to Monetize Content and Audience Attention - AI for Publishers

Brand Safety & Brand Suitability·Contextual AI·US Publishers

Oct'25·Ameer Jabak·3 MIN

Consumer Trends in the Automotive Industry: What’s Driving Change

Data Insights·UK Insights

Sep'25·Seedtag Insights·4 MIN

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Data Insights·Neuro-Contextual·US Insights

Sep'25·Jordi Capdevila·4 MIN

Neuro-Contextual Advertising: Winning Audiences Through Interests, Emotions and Intentions

Contextual AI·Neuro-Contextual

Oct'25·Andrés Auchterlonie·5 MIN

How Streaming Viewers Broke the Old Rules of TV Measurement

CTV

Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Aug'25·Jordi Capdevila·3 MIN

Why the oRTB Content Object is Key for Programmatic TV

CTV

Aug'25·AdTech Heroes·5 MIN

Brand Marketing vs Performance Marketing: Why Full-Funnel Collaboration Matters More Than Ever

AdTech

Jul'25·The Pub Way Podcast·4 MIN

Closing the CTV Measurement Gap: Data Quality & Performance Talks

CTV·Podcast·Publishers

All entries

Feb'25·Andrés Auchterlonie

The Global Advertising Privacy Shift: What Privacy Regulations Will Bring in 2025

Privacy First

Feb'25·The Pub Way Podcast

How Supply Side Platforms (SSP) Are Driving Smarter Monetization & Improved Ad Experiences

Contextual Advertising & Contextual Targeting·Podcast·Publishers

Feb'25·Jordi Capdevila

Seedtag Addresses Concerns Regarding Ad Placement on Content-Poor Websites

Brand Safety & Brand Suitability

Feb'25·Seedtag Insights

Super Bowl 2025: Maximizing NFL Trends with Contextual Audiences

Contextual AI·Data Insights·US Insights

Jan'25·Andrés Auchterlonie

Driving Privacy, Precision, and Performance with a First-Party Data Strategy