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The Contextual Journal

Shadow

Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Aug'25·Seedtag·3 MIN

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Contextual AI·Neuro-Contextual

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Jul'24·Andrés Auchterlonie·1 MIN

Back to School: The main areas of audience interest during the season

Back to School: The main areas of audience interest during the season

Aug'25·Jordi Capdevila·3 MIN

Why the oRTB Content Object is Key for Programmatic TV

CTV

Why the oRTB Content Object is Key for Programmatic TV

Aug'25·AdTech Heroes·5 MIN

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

AdTech

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

Jul'25·The Pub Way Podcast·4 MIN

Closing the CTV Measurement Gap: Data Quality & Performance Talks

CTV·Podcast·Publishers

Closing the CTV Measurement Gap: Data Quality & Performance Talks

May'25·Jordi Capdevila·4 MIN

Pushing the Boundaries of the AI Revolution in Advertising

Contextual AI

Pushing the Boundaries of the AI Revolution in Advertising

Apr'25·Jordi Capdevila·5 MIN

What is Agentic AI And How is Transforming Digital Advertising

Contextual AI

What is Agentic AI And How is Transforming Digital Advertising
Exploring the Future of Connected TV with Roku

Dec'24·Seedtag

Exploring the Future of Connected TV with Roku

CTV

Cooking up Holiday success with Contextual Food & Drinks Audiences

Dec'24·Jordi Capdevila

Cooking up Holiday success with Contextual Food & Drinks Audiences

Contextual Advertising & Contextual Targeting·Data Insights

Plug into the trends: Top Tech Shopping Insights for your campaigns

Dec'24·Jordi Capdevila

Plug into the trends: Top Tech Shopping Insights for your campaigns

Contextual Advertising & Contextual Targeting·Data Insights

It’s the most wonderful time of the year: Top Strategies and Trends for 2024

Nov'24·Andrés Auchterlonie

It’s the most wonderful time of the year: Top Strategies and Trends for 2024

Contextual Advertising & Contextual Targeting

How to navigate the unique Canadian media market

Nov'24·Amanda Pui

How to navigate the unique Canadian media market

Contextual Advertising & Contextual Targeting·Privacy First

How publishers can maximize ad revenue with first-party data

Nov'24·Andrés Auchterlonie

How publishers can maximize ad revenue with first-party data

Contextual Advertising & Contextual Targeting·Privacy First·Publishers

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