Blog

The Contextual Journal

Nov'25·Jordi Capdevila·5 MIN

How is Neuroscience Transforming the Digital Advertising Landscape

Contextual Advertising & Contextual Targeting·Contextual AI·Neuro-Contextual

How is Neuroscience Transforming the Digital Advertising Landscape

Nov'25·Jon Wallett·5 MIN

AI Agent Platforms and the Future of Agentic Commerce: Insights for Marketers

Agentic AI·Contextual AI·Neuro-Contextual

AI Agent Platforms and the Future of Agentic Commerce: Insights for Marketers

Nov'25·Seedtag Insights·5 MIN

Black Friday Advertising: How Brands Win the Shopping Season

Data Insights·US Insights

Black Friday Advertising: How Brands Win the Shopping Season

Oct'25·Tina Iannacchino·4 MIN

How Publishers Can Use AI to Monetize Content and Audience Attention - AI for Publishers

Brand Safety & Brand Suitability·Contextual AI·US Publishers

How Publishers Can Use AI to Monetize Content and Audience Attention - AI for Publishers

Oct'25·Ameer Jabak·3 MIN

Consumer Trends in the Automotive Industry: What’s Driving Change

Data Insights·UK Insights

Consumer Trends in the Automotive Industry: What’s Driving Change

Sep'25·Seedtag Insights·4 MIN

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Data Insights·Neuro-Contextual·US Insights

From Candy to Cult Classics: Why Halloween Captures More Than Costumes

Sep'25·Jordi Capdevila·4 MIN

Neuro-Contextual Advertising: Winning Audiences Through Interests, Emotions and Intentions

Contextual AI·Neuro-Contextual

Neuro-Contextual Advertising: Winning Audiences Through Interests, Emotions and Intentions

Oct'25·Andrés Auchterlonie·5 MIN

How Streaming Viewers Broke the Old Rules of TV Measurement

CTV

How Streaming Viewers Broke the Old Rules of TV Measurement

Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Aug'25·Jordi Capdevila·3 MIN

Why the oRTB Content Object is Key for Programmatic TV

CTV

Why the oRTB Content Object is Key for Programmatic TV

Aug'25·AdTech Heroes·5 MIN

Brand Marketing vs Performance Marketing: Why Full-Funnel Collaboration Matters More Than Ever

AdTech

Jul'25·The Pub Way Podcast·4 MIN

Closing the CTV Measurement Gap: Data Quality & Performance Talks

CTV·Podcast·Publishers

Closing the CTV Measurement Gap: Data Quality & Performance Talks

All entries

How to Advertise on CTV: Streaming Into the Future for Brands and Publishers

Mar'25·Seedtag

How to Advertise on CTV: Streaming Into the Future for Brands and Publishers

CTV·Publishers

How Supply Side Platforms (SSP) Are Driving Smarter Monetization & Improved Ad Experiences

Feb'25·The Pub Way Podcast

How Supply Side Platforms (SSP) Are Driving Smarter Monetization & Improved Ad Experiences

Contextual Advertising & Contextual Targeting·Podcast·Publishers

How publishers can maximize ad revenue with first-party data

Nov'24·Andrés Auchterlonie

How publishers can maximize ad revenue with first-party data

Contextual Advertising & Contextual Targeting·Privacy First·Publishers

How publishers are shifting gears in the privacy-first era

Oct'24·Jordi Capdevila

How publishers are shifting gears in the privacy-first era

Privacy First·Publishers

How Publishers are growing their revenue in today’s privacy-first world New Era

Mar'24·Mike Villalobos

How Publishers are growing their revenue in today’s privacy-first world New Era

Privacy First·Publishers

What is ad tech and why should publishers care?

Jul'23·Andrés Auchterlonie

What is ad tech and why should publishers care?

Contextual Advertising & Contextual Targeting·Publishers

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