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The Contextual Journal

Shadow

Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Aug'25·Seedtag·3 MIN

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Contextual AI·Neuro-Contextual

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Jul'24·Andrés Auchterlonie·1 MIN

Back to School: The main areas of audience interest during the season

Back to School: The main areas of audience interest during the season

Aug'25·Jordi Capdevila·3 MIN

Why the oRTB Content Object is Key for Programmatic TV

CTV

Why the oRTB Content Object is Key for Programmatic TV

Aug'25·AdTech Heroes·5 MIN

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

AdTech

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

Jul'25·The Pub Way Podcast·4 MIN

Closing the CTV Measurement Gap: Data Quality & Performance Talks

CTV·Podcast·Publishers

Closing the CTV Measurement Gap: Data Quality & Performance Talks

May'25·Jordi Capdevila·4 MIN

Pushing the Boundaries of the AI Revolution in Advertising

Contextual AI

Pushing the Boundaries of the AI Revolution in Advertising

Apr'25·Jordi Capdevila·5 MIN

What is Agentic AI And How is Transforming Digital Advertising

Contextual AI

What is Agentic AI And How is Transforming Digital Advertising
Seedtag Awarded “Best Contextual Targeting Offering” at Digiday Media Awards

Jul'24·Jordi Capdevila

Seedtag Awarded “Best Contextual Targeting Offering” at Digiday Media Awards

The March for Pride: Building a more inclusive tomorrow

Jun'24·Andrés Auchterlonie

The March for Pride: Building a more inclusive tomorrow

The evolution of brand safety vs brand suitability​ and the need for context

Jun'24·Andrés Auchterlonie

The evolution of brand safety vs brand suitability​ and the need for context

Brand Safety & Brand Suitability

How Independent Ad Agencies Are Harnessing The Power Of AI Advertising

Jun'24·Dave Otis

How Independent Ad Agencies Are Harnessing The Power Of AI Advertising

Contextual AI

Games Wide Open: Insights from the Seedtag Olympic Games 2024 Report

Jun'24·Andrés Auchterlonie

Games Wide Open: Insights from the Seedtag Olympic Games 2024 Report

Data Insights

Seedtag is ready to push the boundaries of CTV advertising with Beachfront acquisition

Jun'24·Seedtag

Seedtag is ready to push the boundaries of CTV advertising with Beachfront acquisition

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