Blog

The Contextual Journal

Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Aug'25·Seedtag·3 MIN

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Contextual AI·Neuro-Contextual

Jul'24·Andrés Auchterlonie·1 MIN

Back to School: The main areas of audience interest during the season

Aug'25·Jordi Capdevila·3 MIN

Why the oRTB Content Object is Key for Programmatic TV

CTV

Aug'25·AdTech Heroes·5 MIN

Brand Marketing vs Performance Marketing: Why Full-Funnel Collaboration Matters More Than Ever

AdTech

Jul'25·The Pub Way Podcast·4 MIN

Closing the CTV Measurement Gap: Data Quality & Performance Talks

CTV·Podcast·Publishers

May'25·Jordi Capdevila·4 MIN

Pushing the Boundaries of the AI Revolution in Advertising

Contextual AI

Apr'25·Jordi Capdevila·5 MIN

What is Agentic AI And How is Transforming Digital Advertising

Contextual AI

All entries

Mar'25·Seedtag

From Insights to Impact: Contextual Innovation at SXSW 2025

Contextual Advertising & Contextual Targeting

Mar'25·Seedtag

How to Advertise on CTV: Streaming Into the Future for Brands and Publishers

CTV·Publishers

Mar'25·Andrés Auchterlonie

Rethinking Open Web vs Walled Gardens for Smarter Digital Advertising

Contextual Advertising & Contextual Targeting·Privacy First

Mar'25·Seedtag Insights

Off Court: The March Madness Trends Brands Need to Watch

Contextual Advertising & Contextual Targeting·Data Insights·US Insights

Feb'25·Andrés Auchterlonie

The Global Advertising Privacy Shift: What Privacy Regulations Will Bring in 2025

Privacy First

Feb'25·The Pub Way Podcast

How Supply Side Platforms (SSP) Are Driving Smarter Monetization & Improved Ad Experiences

Contextual Advertising & Contextual Targeting·Podcast·Publishers