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Mitsubishi

Mitsubishi relied on Seedtag LAB to reshape its perceptions and reinforce its positioning across the Brazilian market

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Blog

The Contextual Journal

Shadow

Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Aug'25·Seedtag·3 MIN

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Contextual AI·Neuro-Contextual

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Jul'24·Andrés Auchterlonie·1 MIN

Back to School: The main areas of audience interest during the season

Back to School: The main areas of audience interest during the season

Aug'25·Jordi Capdevila·3 MIN

Why the oRTB Content Object is Key for Programmatic TV

CTV

Why the oRTB Content Object is Key for Programmatic TV

Aug'25·AdTech Heroes·5 MIN

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

AdTech

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

Jul'25·The Pub Way Podcast·4 MIN

Closing the CTV Measurement Gap: Data Quality & Performance Talks

CTV·Podcast·Publishers

Closing the CTV Measurement Gap: Data Quality & Performance Talks

May'25·Jordi Capdevila·4 MIN

Pushing the Boundaries of the AI Revolution in Advertising

Contextual AI

Pushing the Boundaries of the AI Revolution in Advertising

Apr'25·Jordi Capdevila·5 MIN

What is Agentic AI And How is Transforming Digital Advertising

Contextual AI

What is Agentic AI And How is Transforming Digital Advertising

All entries

All categories Arrow
Contextual Advertising & Contextual Targeting Privacy First CTV Brand Safety & Brand Suitability Contextual AI Data Insights Publishers Attention Economy Neuro-Contextual Podcast US Insights UK Insights AdTech Passions Over Profiles
All Authors Arrow
AdTech Heroes Amanda Pui Ameer Jabak Andrés Auchterlonie Brian Danzis Dave Otis Jordi Capdevila Mike Villalobos Seedtag Seedtag Insights The Pub Way Podcast
The secret to ensuring Brand Safety: Avoid these 3 common risks

Jul'22·Andrés Auchterlonie

The secret to ensuring Brand Safety: Avoid these 3 common risks

Brand Safety & Brand Suitability

Everything you need to know about Topics API

Jul'22·Jordi Capdevila

Everything you need to know about Topics API

Privacy First

Advertiser’s guide to being CCPA compliant

Jun'22·Andrés Auchterlonie

Advertiser’s guide to being CCPA compliant

Privacy First

Why do brands need to worry about the attention they are driving?

Jun'22·Andrés Auchterlonie

Why do brands need to worry about the attention they are driving?

Attention Economy

Compelling reasons to shift from Brand Safety to Brand Suitability

Jun'22·Andrés Auchterlonie

Compelling reasons to shift from Brand Safety to Brand Suitability

Brand Safety & Brand Suitability

5 ways Contextual AI is redefining audience targeting

Jun'22·Andrés Auchterlonie

5 ways Contextual AI is redefining audience targeting

Contextual AI

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