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The Contextual Journal

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Sep'25·Andrés Auchterlonie·4 MIN

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Contextual AI·Neuro-Contextual

Targeting Intention: Reshaping Performance Marketing with Custom Intent Audiences

Aug'25·Seedtag·3 MIN

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Contextual AI·Neuro-Contextual

Neuro-Contextual Advertising: From Industry Innovation to eMarketer’s Number One Trend

Jul'24·Andrés Auchterlonie·1 MIN

Back to School: The main areas of audience interest during the season

Back to School: The main areas of audience interest during the season

Aug'25·Jordi Capdevila·3 MIN

Why the oRTB Content Object is Key for Programmatic TV

CTV

Why the oRTB Content Object is Key for Programmatic TV

Aug'25·AdTech Heroes·5 MIN

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

AdTech

Brand Marketing vs Performance Marketing​: Why Full-Funnel Collaboration Matters More Than Ever

Jul'25·The Pub Way Podcast·4 MIN

Closing the CTV Measurement Gap: Data Quality & Performance Talks

CTV·Podcast·Publishers

Closing the CTV Measurement Gap: Data Quality & Performance Talks

May'25·Jordi Capdevila·4 MIN

Pushing the Boundaries of the AI Revolution in Advertising

Contextual AI

Pushing the Boundaries of the AI Revolution in Advertising

Apr'25·Jordi Capdevila·5 MIN

What is Agentic AI And How is Transforming Digital Advertising

Contextual AI

What is Agentic AI And How is Transforming Digital Advertising
5 strategies to build excellent customer experience in a cookie-less world

Oct'21·Jordi Capdevila

5 strategies to build excellent customer experience in a cookie-less world

Contextual Advertising & Contextual Targeting·Privacy First

Programmatic ads, what really are they?

Oct'21·Andrés Auchterlonie

Programmatic ads, what really are they?

Contextual Advertising & Contextual Targeting

Build your own Contextual Universe: Seedtag LAB, at the forefront of innovation

Sep'21·Jordi Capdevila

Build your own Contextual Universe: Seedtag LAB, at the forefront of innovation

Contextual Advertising & Contextual Targeting

Brainstorming to Big Wins: Seedtag, leading from the front raising $40M series B

Sep'21·Jordi Capdevila

Brainstorming to Big Wins: Seedtag, leading from the front raising $40M series B

Contextual Advertising & Contextual Targeting·Privacy First

The publishers’ guide to driving revenue-focused traffic

Sep'21·Jordi Capdevila

The publishers’ guide to driving revenue-focused traffic

Contextual Advertising & Contextual Targeting·Privacy First·Publishers

A cookieless future is coming: What is next for marketers?

Aug'21·Andrés Auchterlonie

A cookieless future is coming: What is next for marketers?

Privacy First

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