Blog

The Contextual Journal

Shadow

Apr'25·Jordi Capdevila·4 MIN

From Attention to Intention: Redefining Performance with Intent-Based Marketing

Contextual AI

From Attention to Intention: Redefining Performance with Intent-Based Marketing

Apr'25·Seedtag·5 MIN

How Are Sports Marketing Trends Shaping Brand Strategies in 2025?

Contextual Advertising & Contextual Targeting·Data Insights

How Are Sports Marketing Trends Shaping Brand Strategies in 2025?

Mar'25·The Pub Way Podcast·3 MIN

Lessons in Leadership From Seedtag’s International Women’s Month Panel

Publishers

Lessons in Leadership From Seedtag’s International Women’s Month Panel

Mar'25·Seedtag·4 MIN

How to Advertise on CTV: Streaming Into the Future for Brands and Publishers

CTV·Publishers

How to Advertise on CTV: Streaming Into the Future for Brands and Publishers

Mar'25·Seedtag·2 MIN

From Insights to Impact: Contextual Innovation at SXSW 2025

Contextual Advertising & Contextual Targeting

From Insights to Impact: Contextual Innovation at SXSW 2025

Mar'25·Andrés Auchterlonie·3 MIN

Rethinking Open Web vs Walled Gardens for Smarter Digital Advertising

Contextual Advertising & Contextual Targeting·Privacy First

Rethinking Open Web vs Walled Gardens for Smarter Digital Advertising

Mar'25·Seedtag·3 MIN

Off Court: ​​The March Madness Trends Brands Need to Watch

Contextual Advertising & Contextual Targeting·Data Insights

Off Court: ​​The March Madness Trends Brands Need to Watch

Feb'25·Andrés Auchterlonie·4 MIN

The Global Advertising Privacy Shift: What Privacy Regulations Will Bring in 2025

Privacy First

The Global Advertising Privacy Shift: What Privacy Regulations Will Bring in 2025
How businesses are leveraging brand safety targeting to unlock advertising opportunities

Jul'23·Andrés Auchterlonie

How businesses are leveraging brand safety targeting to unlock advertising opportunities

Brand Safety & Brand Suitability

How to align your brand with GARM standards

Apr'23·Andrés Auchterlonie

How to align your brand with GARM standards

Brand Safety & Brand Suitability

How to ensure brand safety in the metaverse

Jan'23·Andrés Auchterlonie

How to ensure brand safety in the metaverse

Brand Safety & Brand Suitability

What will brand safety look like in 2023?

Jan'23·Jordi Capdevila

What will brand safety look like in 2023?

Brand Safety & Brand Suitability

How CMOs can drive brand safety

Jan'23·Jordi Capdevila

How CMOs can drive brand safety

Brand Safety & Brand Suitability

Contextual targeting is the answer to brand safety and brand suitability

Sep'22·Andrés Auchterlonie

Contextual targeting is the answer to brand safety and brand suitability

Brand Safety & Brand Suitability

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